Design for Human EvolutionDiscuss my challenge Creative Agency Lab
An experience facilitated by Cátia Freitas for teams looking to explore a question, create with AI and develop a proposal of their own.
How we work
I prepare activities based on your context, guide the group’s work and help compare options. The team brings its experience and decides what makes sense.
Discover how we work
Learning by doing
The materials help people share ideas. At D4HE, I use exercises and moments of reflection so that everyone can explain what they have created and why.
The aim is to develop a proposal and practise criteria the team can use again.
What you can book
D4HE’s experience of human creativity with AI, facilitated by Cátia Freitas. You can start with a workshop, tackle a challenge in a lab or develop a project over several sessions.
Talk about a sessionDiscover the approach and try it out
A session focused on a question your team faces, with creativity exercises and critical use of AI.
The team’s workTry out practices, compare responses and recognise choices that make a difference at work.
IncludesSession preparation based on the agreed question, guided exercises and a final reflection on the choices made.
Discuss this formatDevelop a response to a challenge
We work on a specific business problem, from the initial question to choosing and developing a proposal.
The team’s workShape an idea, message or prototype and identify how to try it out.
IncludesDefining the challenge, facilitating the creative process and guiding the development of a proposal to try out.
Discuss this formatSupport a project over time
A process that allows you to explore ideas, experiment between sessions and return to the work with what you have learnt.
The team’s workDevelop and review a proposal, with time to reflect on the process and the role of AI.
IncludesPlanning the process, working sessions and reviewing the experiments carried out between meetings.
Discuss this formatWe begin with a conversation about the challenge and the people involved. The proposal sets out the objective, format, duration, number of participants and terms. It can be in person, online or hybrid, where suitable for the work.
How I guide a team
A team needs to find a new way of working together. Each person brings different experiences, ideas and concerns. I facilitate a process that makes room for those perspectives, shares uncertainties and builds a proposal together. No one needs to have all the answers to contribute.
Illustrative example of a possible session. It does not represent work already carried out.
A map of the different perspectives, a joint proposal and a next step with clearly assigned responsibilities.
Create the conditions for everyone to contribute, help people listen and connect ideas, and guide the move from conversation to action. The team builds and decides.
The fear of making a mistake, not knowing or having an idea rejected can make someone stay silent. I create space to share uncertainties, ask questions and experiment without demanding a perfect answer at the first attempt.
By listening to other perspectives and agreeing on small steps, the team can gain the confidence to move forward. Everyone has something to add and can also ask for help.
Valuing each person means listening to and considering their contribution. Not every idea will be chosen; the reasons behind the decision should be clear to the team.
Talk about my teamBefore we begin
No. The use of the tools is adapted to the participants’ level of experience.
No. Creativity also plays a part in education, work, entrepreneurship, communication, problem-solving and social change.
The Lab develops the creative process through a real challenge. The tools are chosen to suit the experience; the programme is not dedicated to a specific application.
There are moments without AI, moments with AI and moments of human + AI collaboration.
Yes. The context, challenge and experience are adapted to the educational audience.
Your team can explore solutions to a problem, develop a message with its own voice or practise assessing AI responses. The challenge and the proposal to develop are defined together, with facilitation by Cátia Freitas.
The format can be adapted to the programme and context, where appropriate.
The duration is defined by the challenge and format. We can design an intensive experience or a process spanning several sessions.
08Talk
A school, business, local council, project or professional group. We can start with the people, the context and what they would like to explore.
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